Press Releases

Destination Lighting Announces Its Redesigned Ecommerce Site

New Layout and Easy Navigation Showcase Allows Customers to Easily Find Relevant Products

Seattle—July 13, 2011—Destination Lighting is proud to announce the launch of its redesigned website, www.destinationlighting.com, created by its in-house ecommerce team. The site reflects the company’s increased focus to have a user-centric and search engine friendly website for relevant results and better conversions.

The site's new layout and easy navigation showcase a better constructed taxonomy that allows customers to find relevant products easily and in different ways. The top-level navigation allows customers to shop for products through well-defined and grouped categories, brands, styles, and rooms. At each specific category level, the narrow results give customers more choices to browse products not just by type and price, but also by finish, material, shade color, shade shape, dimension, bulb type, and special features such as energy-efficient, ADA-compliant, and more. These changes came about by combining the many years of lighting experience by the staff at Destination Lighting along with the best development and SEO team available.

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Major Online Retailer Offsets Customers' Use of Products

Retailer Partners with TerraPass to Purchase Carbon Credits to Offset Their Customers' Use of Lighting Fixtures

Seattle—July 21, 2009—Destination Lighting, a major online lighting and home decor retailer, recently unveiled their latest program to help combat global warming. They have partnered with TerraPass, a leading supplier of carbon credits, to become the only lighting retailer to include between 1-5 years of carbon offsets for nearly all of the lighting fixtures and other energy consuming products they sell through their website. Destination Lighting has already offset more than 34,539 lbs of carbon pollution since the program started on July 10, 2009. View Full Article

Destination Lighting Launches Virtual Product Tour

Open House Tool Showcases Residential Light Fixtures and Home Furnishings

Seattle—January 22, 2008—Destination Lighting is proud to announce the launch of Open House, a cutting-edge interactive tool customers can now use to shop for residential lighting fixtures and home accessories online. View Full Article

Destination Lighting Enhances Energy Efficiency Program

Paul Williamson Joins Company as Energy Efficient Lighting Specialist

Seattle—October 10, 2007—Destination Lighting continues to advocate energy efficiency, most recently with the addition of Paul Williamson hired as the company's first Energy Efficient Lighting Specialist. Williamson, whose experience in lighting design and utility conservation spans decades, will be a true asset to the company. View Full Article

Destination Lighting Stocks Award-Winning LED Light Fixture from LLF

Eco-Friendly Downlight for Residential Use Now Available Online

Seattle—October 4, 2007—Destination Lighting continues to lead the industry in energy efficiency by incorporating the LR6 Downlight, an LED-based recessed lighting fixture, to its online store inventory. View Full Article

Destination Lighting Partners with Loomia to Provide Product Recommendations

New Feature Will Offer Online Users Relevant Shopping Suggestions

Seattle—August 16, 2007—Destination Lighting recently enhanced their customers' online experience by adding product recommendations generated by Loomia, an emerging leader in the real-time, behavioral recommendations and personalization space. View Full Article